Marketing Director
Desire to be an impact player? The Marketing Director is the key individual in our organization that will increase our presence in the marketplace and assist in the development and direction of our product. We look to you for new market strategies, new product options and ideas about our product interface as well provide guidance in pricing strategies. Challenge your skills by developing and building our customer communications through advertising and public relations. This high profile position reports directly to the CEO.
The successful candidate will have at least seven years of experience in business-to-business marketing management and experience in developing and executing an effective marketing plan and associated budget. The candidate must possess a strong knowledge of direct marketing and a thorough understanding of the internet and advanced experience with website strategy, promotion and execution, including PPC & SEO. A background in email marketing is a strong plus.
Candidates should have experience in coordinating trade events, marketing events and webinars. The job involves travel to client locations as well as to trade shows and other company events.
Requirements
*Local applicants encouraged to apply. We maintain a smoke-free workplace and drug-free work environment. Pre-employment drug screening required. No faxes or phone calls, please.
Desire to be an impact player? The Marketing Director is the key individual in our organization that will increase our presence in the marketplace and assist in the development and direction of our product. We look to you for new market strategies, new product options and ideas about our product interface as well provide guidance in pricing strategies. Challenge your skills by developing and building our customer communications through advertising and public relations. This high profile position reports directly to the CEO.
The successful candidate will have at least seven years of experience in business-to-business marketing management and experience in developing and executing an effective marketing plan and associated budget. The candidate must possess a strong knowledge of direct marketing and a thorough understanding of the internet and advanced experience with website strategy, promotion and execution, including PPC & SEO. A background in email marketing is a strong plus.
Candidates should have experience in coordinating trade events, marketing events and webinars. The job involves travel to client locations as well as to trade shows and other company events.
Requirements
- Strong experience in both promotional marketing and product development.
- Strong Internet skills including SEO and PPC experience as well as GUI development and website strategy and design experience.
- Experience in development of print collateral.
- Experience working with "C" level executives.
- Excellent communications skills, both written and oral, including grammar and spelling proficiency.
- Strong work ethic.
- Apple Mac competence a plus.
- Familiarity with Salesforce.com helpful.
*Local applicants encouraged to apply. We maintain a smoke-free workplace and drug-free work environment. Pre-employment drug screening required. No faxes or phone calls, please.