SUBSCRIBE TO THIS FEED7 Steps to Win Back Unresponsive Email Contacts
Among email marketers whose lists contain significant numbers of 'dead' addresses, there is a question that is often answered incorrectly because of the scale of the task: Should you try to revive consumer relationships that are failing because email has become undeliverable or unresponsive for some reason, or should you simply drop them from future campaigns? Read the full article at TheWiseMarketer.com.